Choosing a Domain Name - Free Tips and Help!

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Here's what you need to know before registering a domain name!

Selecting the right domain name is critical to your business. It is the element that is going to represent you in your advertising and what you should use for your email such as yourname@YourDomainNameIsThis.com. It will also be something that you want to easily be able to convey in print and by speaking. Lastly, you want it to be easy for people to remember.

General Information:
When you do a search for a domain name, registrars like GoDaddy.com often present alternative choices that are available which can be very helpful. To try a search for one of your ideas, click here to open a new window.
More Domain Name Selection Topics:

  What is a a Domain Name
  How To Register a Domain Name
  Register More Than One Domain Name
  .Com, .Net, .Biz, Org, etc. - Which is Best?
  Length of Registration - 1Yr? 2Yrs? More?
  Adding Privacy to Your Registration
  Domain Name Length & Tips for Businesses
  Using the word "to"
  Capital Letters vs. Lower Case Letters
  Domain Name Ideas When Promoting Yourself
  Using Hyphens
  Spelling Issues
  Avoid Using Trademarked Words
  Search Engines / Keyword Selection Tool
  Search and Register Your Domain Name Now!
Using the word "to":

Using the word "to" can cause problems. Primarily because people may think you mean the number 2. The reverse is also true. If you use the word "to" or the number "2" be aware that you will often have to specify whether it is the word "to or number "2" when telling others to visit your web site address. If you feel that you need to use the word "to" or number "2" you should register your domain name both ways such as "Come2MyWebSiteAddress.com" and also "ComeToMyWebSiteAddress.com". By doing so you can use whichever you feel is best for your print, web or word of mouth advertising and either way you won't lose a prospective customer because they spelled/typed it in wrong.

If you do opt to use both domains, then be sure to have one of your selections hosted with a hosting company and use the other as a pointer domain meaning it simply redirects the visitor to your other web site. Domain name registrars like GoDaddy, for example, will allow you to easily set up a pointer or redirect site generally for free.
What is a Domain Name:

A domain name is basically a web site address such as www.ThisIsMyDomainName.com.

Once you select a domain name to use you can also use it as part of your email address such as Wendy@ThisIsMyDomainName.com. Using your domain name for your email address gives you more credibility and it just looks more professional.
How To Register a Domain Name:

After you read through our tips about how to select a domain name, simply use one the links below run your domain name search, see if it is available and register it. Or click here to view and use all our interactive search tools and more discounts.

Best of all, when you register your domain name from our web site you can take advantage of some pretty terrific savings!!

After you register a domain name, you'll need a web site hosting company to store your web site files. The domain name registration companies we have listed on our web site also offer web site hosting and that makes it alot easier. Once you have had your web site professionally designed or created it yourself with one of your web host's tools (or a software program of your own), you'll upload your files according to your web hosts instructions. Then all you need to do is tell others to go to your domain name (web site address)!

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Register More Than One Domain Name:

So how many domain names should you have? Several. Several can mean 2 or 3 or even more. Why? Because you may want to create additional web sites later to market yourself or your product and try to gain greater search engine by having multiple ways for people to find you. You also may wish to set up pointer sites that may help your search engine exposure (each web site or pointer domain name must have content, meta tags, etc. that focuses on a different angle that people might use to find you).

The other reason for registering additional domain names now is the fact that the web is booming and they just might not be available later. If you don't use them for your purposes in the future you may be able to sell those domain names to someone else down the road. Depending on what you select, they might just be a great investment!! So, be sure to use our tools on this web site to register more than just one domain name.

Tip! Be careful though when setting up pointer domains so that you don't have too many pointer domains all pointing to the same page. This might upset some search engines. To avoid this you may want to set up additional pages on your web site specifically for your pointer domains to go to meaning that the pointer domains each go to a different page with slightly different content.
Capital Letters vs. Lower Case Letters:

The web as far as domain names are concerned is not case sensitive. So when you advertise your web site address you may use any combination of upper and lower case letters that you wish. If your visitor types in your web address as all lower case and you have used upper and lower case in your advertisement there won't be any problem and your visitor will be successful in finding your web site.

When advertising a domain name (web site address) that has contains more than one word, it is best to capitalize each word so it is easier for people to read and hopefully remember.
Using Hyphens:

There are pluses and minuses. For example, if you have a domain name like www.Visit-My-Web-Address.com (with hyphens), remember that each time you tell somebody what your web address is you'll have to say something like... Check out my web address at www.Visit (say the word hyphen) My (say the word hyphen) Web (say the word hyphen) Address.com - whew! That is alot to say and some people may not even be sure what a hyphen is.

On the other hand, you may want to also get the same domain name in a non-hyphenated and a hyphenated version. That way you are covered and someone else can't take it. Plus you may want to use the hyphenated version later to create an additional web site that can be indexed by search engines and as a result, possibly helping to increase your online exposure.

Hyphenated domain names can sometimes be clumsy but one thing can be said about them for sure...they are easy to read. Another reason you may want to register the hyphenated version of the domain name you were planning to use.
Search Engines / Keyword Selector Tool:

Can a word in your domain name actually help your search engine ranking? For example, if you sell homes should your domain name include the word "homes"? Well, it certainly can't hurt plus it immediately tells someone a general idea of what your web site is about. While there are many, many factors called algorithms that search engines use to sort web site listings, anything that can give you an edge is something you should do. And yes, it might help with some search engines but keep in mind that is only one factor or piece of criteria a search engine might use.

To help you see what words are teamed up with each other and how much query activity they get, Yahoo! offers a great tool to use. You type in a word and it shows you how many recent searches have been done using that word. Plus, it shows you what other words people have combined with your word. It might help you get some ideas as to some additional words you might want to consider using with your word or perhaps even instead of your word.
Yahoo! Keyword Selector Tool
.Com, .Net, .Biz, .Org, etc. - Which is Best?

.Com means Commercial - use for any purpose
.Net means Network - use for any purpose
.Biz means Business - use for any purpose, generally a business though
.Org means Organization - Usually a non-profit organization
.US means United States based could be business or anything else
.Info means information - An information type web site

There are lots of extensions and several country specific ones such as .au for Australia, .jp for Japan, etc. The one you and everyone else is the most familiar with is of course, .com. The extension ".com" is always best as it is what people know well and if they know what your domain name is they may automatically type in .com rather than a different extension.

.Net has become relatively popular due to the unavailability of many good .com domain names and is still an option if your .com name is not available. If at all possible try to register a .com as it is definitely the best way to go. You may want to consider registering the same domain name with other extensions (definitely a .net if it is available along with your .com name and think about also registering .biz, .us and/or .info if applicable) to try to prevent others from taking them and riding on your coattails.
Spelling Issues:

When selecting words to use in your domain name be wary of using words that are difficult to spell. Like the word "attorney" - will some people misspell it using only one "t" like "atorney"? Possibly. This does not mean that you have to keep every word as simple as possible as it needs to convey a message about your web site, what it is all about, what you do, etc. However, if you think that it may contain a word that would be misspelled, you may want to think about registering more than one domain name and setting the misspelled version up as a pointer to your actual web site. Don't drive yourself crazy setting up lots of pointers for every possible scenario though.
Length of Registration - 1 Yr? 2Yrs? More?

When you register a domain name you'll be asked how many years you want to pay for in advance. Some people will opt for only one year because it is cheaper. However, there are some advantages to registering your domain name for a longer period of time say 2 years or even more...
  1. Discounts may be applied for longer registrations and save you money in the long run
  2. There is some talk that some search engines are now examining your length of registration and figure if you are registered for a longer period of time that you are more likely to be a serious business.
  3. Some people may run a search and look at how long you've been registered and how many years you are registered for in the future when they are thinking about buying products / services from you. If you are registered for only a year you may not look like you are a long term/stable business.
  4. Lastly, you don't run the risk of losing your domain name after only one year because you forgot to renew.
If you find a great domain name you'll want to keep and will be using for an online business then you'll want to consider registering it for more than one year.
Adding Privacy to Your Registration:

Adding "Privacy" means that your personal information is not displayed when someone does a "whois" search on your record. Spammers collect names, phone numbers, email address, mailing addresses, etc. from these records and for the small amount that getting "Privacy" costs, it is well worth it to prevent a possible mass invasion of junk email, mail and phone solicitations.
Domain Name Ideas When Promoting Yourself:

If you are promoting yourself such like a model, salesperson, politician, etc. be sure to check to see if your name is available first. If your name is John Smith you can forget that one though. However you might want to combine your name with what you do such as JohnSmithHomeSales.com or SusanSandersModel.com. It says who you are and what you do - a winning combination every time!

Domain Name Length & Tips for Businesses:

While you can use several words put together and several characters, shorter is better. The problem is often that a great deal of short domain names are taken. Try to focus in on something that would be descriptive of what your business does or the name of your business. Even if your business name is long such like "Chocolate Delight Dessert Factory" be sure to register it. Sometimes people will just put the name of your business in as a query along with .com and see if they can find you that way.

If you are just starting a business, try to find something that says what you do to create a domain name and business name that are the same. Such as RapidComputerSupport.com. It has an action word and what you do - descriptive and easy to remember.
Avoid Using Trademarked Words:

One thing to avoid is using a trademarked word, company name, etc. in your domain name. Never do this! Even if you work for a company you should always get written permission to use their business name in your domain name.

In regards to trademarked words like "Realtor®" you may not use them either. For example, Realtor® is a trademark of the National Association of Realtors® and can never be used in an individuals domain name. So, always be careful of the words you select and do not infringe on the trademarks, etc. of companies, organizations, etc.
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